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Bryn Mawr Vineyards
November 16, 2023 | Marketing, Press | Bryn Mawr Vineyards

What does climate change mean for fine white wine?

By The Drinks Business November 2023

"Rachel Rose, winemaker at Bryn Mawr Vineyards in Salem, Oregon, says she has been slowly transitioning her production to include more whites, both to reflect her personal preferences, but also because of what she sees happening in the market.

“We used to be about 40 percent white, 60 percent red, but we are moving toward 50-50,” Rose says. “Whites bring me great joy, so that is part of the reason I’m focusing more on whites. But there is a growing interest in both lower alcohol wines and crisper flavors. I feel like we are meeting people where they’re at. They are also eating locally grown, fresh foods with more spice than in the past, and whites just taste better with the food styles that are trending.”

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